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SEO is Not Just One Thing: How the Small SEO Tasks Create Big Results
Far and away, the most common questions I get asked is about SEO. I am routinely asked questions about things people read regarding specific tactics or ideas they’ve seen. “Will adding Alt Text help...
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How to Measure SEO Success: Key Metrics and Tools for Analysis
You’ve put in the time and effort to optimize your website, but how do you gauge the effectiveness of your SEO efforts? How can you tell if your website is climbing the search engine rankings and...
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A Guide to Your Political Campaign Website
Tis the season when election websites start popping up, and as you may expect, I have a lot of opinions about what makes a good political campaign website. Since the Internet went mainstream back in...
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How to optimize forms for political websites
If you are running or managing a political campaign, then you need to think about ways to optimize your website to make it more effective, and one of those ways is to optimize the forms. You might be...
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A Political Website’s Guide to the Issues
This week, I’m writing all about political websites and when it comes to the issues, I have a lot of opinions. But don’t make the mistake of thinking I’m going to be lecturing you on the actual...
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Using Social Media for Political Campaigns
Last week I wrote solely about political campaign websites and things you can go to enhance your campaign’s online presence. I have more ideas, so I am going to continue this topic for a second week....
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Automation for a Political Campaign
A political campaign, depending on what you are running for, is a short-term endeavor. So in my opinion, with time being in short supply with much to do, automation is the key to getting more done....
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Domain Drama: Navigating Renewals, Transfers, and Name Disputes
A domain name is more than just an online address; it’s your online identity. It’s the gateway to your website, your brand, and your online presence. But like any valuable asset, domain names can...
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Is WordPress really free? What are the hidden costs?
WordPress is a dominant force in the website creation world. Boasting ease of use, flexibility, and a massive community, it’s no wonder many are drawn to its platform. It is now powering 40% of all...
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Domain Dilemma: Choosing the Right Name for A Business Website
Your business website is your digital storefront, a hub for showcasing your products, services, and brand identity. But before visitors can explore your online haven, they need a way to find it....
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Surprising ways you can damage your online presence with a DIY website
With the prevalence of DIY website builders on the market these days, you may be asking, why should I pay a web developer thousands of dollars when you can do it yourself for cheap. And that’s a great...
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The Art of Choosing WordPress Plugins
If you are building a new WordPress site, you may have discovered that there are over 59,000 free plugins in the plugin repository. What does this mean for you and your website? What is a WordPress...
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Why your “word-of-mouth” business still needs a website
Do you have a business that stays afloat solely due to word of mouth? Otherwise known as referrals? You get new business because your clients spread the word. That’s a pretty sweet deal. The best...
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Political Campaign Branding
I’m jumping back into my political posting because it’s time to start rolling out campaign signs, campaign websites, and campaign literature and I have a few opinions on these things. And an opinion...
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What it really costs to build a website for your small business
If you have a small business, or are planning to start one, you also need to start budgeting for your online presence. And this is something people tend to want to skimp on, for a lot of reasons. Of...
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Four things to do BEFORE starting SEO on your website
The #1 thing I get asked about is SEO or Search Engine Optimization. “How do I get to the top of the search engine results?” If I had the surefire answer to this, I’d be rich and probably wouldn’t...
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Are you ready to offer online booking?
Thinking about having online booking, and don’t know where to begin? There’s a lot to think about! And I have a lot of opinions, but first, you need to ask yourself a LOT of questions to figure out...
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Increase engagement on Facebook posts
If you are a business owner or someone who has a Facebook business page, this post is for you. And it starts with a bit of bad news. First, if you post something on your Facebook page, there’s a good...
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